Category
Marketing
Tags
2019
About This Project

International Students at Binghamton is a social media campaign that I launched for the international admissions Facebook page that 3 student assistants co-managed. Weekly, we featured a story of an international student at Binghamton in their native tongue and English.

 

This campaign has been promoted worldwide and has garnered more than 30,000 likes within 6 months. It has also been shared by EducationUSA Morocco & East Asia, having reached the global audience. Ranging from a student-athlete from South Sudan to a researcher from Mexico and a ballerina from Japan, we have interviewed 20+ students from diverse academic and professional backgrounds.